Sports Tonight Live to launch on Freeview
September 5, 2011 · 1 Comments
Former Live TV boss Kelvin Mackenzie is returning to broadcasting with the launch of a new online sports channel on Freeview.
Sports Tonight Live, billed as “Talksport meets Sky Sports News”, launched test transmissions online on Monday 29 August, and have been broadcasting nightly for 2 hours at 9pm since. From Monday 5 September the channel is to start broadcasting from 8pm and is set to launch in Freeview slot 112 later this month.
Sports Tonight Live, billed as “Talksport meets Sky Sports News” is presented by Mike Parry, formerly of Talksport fame.
Never short of an opinion, Mike Parry worked on Fleet Street for 20 years before launching into a broadcast career at TalkSport Radio, where he rapidly developed a cult following. Now revelling in his first television job, Everton fan Porky Parry’s reputation for outrageous statements and wild football predictions make him the bedrock of the show.
Mike is joined by special guests from the world of sport and co-presenters including Chris Cohen, Lucia Coward, Tony Dortie and comedian Ian Stone.
The show has a focus on football, however also covers other popular sports news, including debate from viewers who are directed to call the show via video-calling service Skype or post opinions via Twitter.
Broadcast report that Mackenzie will distribute the existing daily show via TV to increase its reach. “Sky Sports News is fantastic at what it does but it still leaves a few crumbs on the table for us serfs to try to create a business,” he said.
He added that although the channel’s slot was high up the EPG, “if you get the right content, the viewers will find you and the figures can go through the roof.” Freeview channel 112 is only available on the latest IP connected HD boxes but the service is delivered via DTT.
Watch Sports Tonight Live : | Twitter : @SportsTonightTV
Tags: Chris Cohen, Kelvin Mackenzie, Lucia Coward, Mike Parry, Sports Tonight TV
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Does anybody think like me ITVFour should be a Free-to-Air Sports channal, and known as ITV’S Wide World Of Sport with Football, Rugby Union, Tennis, Ametuer Boxing, Domestic Motorsport, Snooker, Darts, Olympic Sports events,Cycling, International Cricket ICC Cricket World Cup Finals & DFL Twenty20 Indian Premier League Cricket. Give me your opinions.