July 20, 2010 · 0 Comments
Eurosport have announced a 3 year exclusive deal to broadcast the Champions League Twenty20 in the UK and Europe.
The international tournament made it’s debut on Eurosport in October 2009 and is set to feature teams from Australia, New Zealand, India, South Africa and West Indies in 2010.
The deal includes rights to broadcast the matches on TV and online, with some matches to be screened exclusively on the Eurosport Player, also available on the iPhone and iPad.
David Kerr, director of British Eurosport, said: “As a new, emerging international tournament the Champions League Twenty20 fits perfectly with British Eurosport’s portfolio of events.”
Kerr added : “The event boasts excellent production values, dramatic matches and the best international teams so I am positive this is an event that will grow in importance and profile in the coming years and we are excited about being part of that evolution.”
Eurosport struck the deal with Asia’s biggest sports content provider, ESPN STAR Sports, whose managing director Manu Sawhey said: “We are very pleased to have such an enthusiastic partner in the Eurosport Group, especially with their innovative efforts to showcase this event online in addition to broadcasting it on-air.”
“As the World Championship of top T20 teams from various countries, the Airtel Champions League Twenty20 continues to enjoy a strong following across Europe and we’re committed to further build on that popularity along with the Eurosport Group.”
The tournament takes place in South Africa from September 10 – 26 and will feature 23 matches.
Tags: Champions League T20, cricket, Eurosport