Sky announce Ashes coverage plans
November 20, 2010 · 0 Comments
Sky Sports have announced plans to show every ball of the Ashes Test and one-day series live on Sky Sports HD, online and mobile this winter. Accompanying the tv coverage, skysports.com will provide up to the minute coverage including scores and text commentary, match reports, video interviews and highlights plus columns by Sky Sports commentators.
A spokesman for Sky said it was the first time the series has been broadcast in high definition from Australia and is the 20th anniversary of the first Ashes to be shown live in the UK and Ireland.
Highlights from the tour will be shown on the Sky Sports channels, Sky Mobile TV, skysports.com and Sky’s online TV service Sky Player and more information is available at www.skysports.com/ashesanywhere.
Joel Keoghan, marketing manager of Sky Sports, said: “The advertising creative is a light-hearted twist on the sheer breadth and flexibility of the Ashes coverage Sky customers can enjoy.
“Live coverage will not only be in HD, but live on mobile and online too. For those who don’t stay up through the night, there’s on demand highlights of each day’s play available for subscribers on Sky Anytime and Sky Player. So no matter where you are, or what the time is, you never need to miss the action.”
Coverage of the 1st Ashes Test live from Brisbane commences at 23:00 on Thursday November 25 live on Sky Sports 1 / HD1.
Tags: Ashes, Australia, England
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